I’m Sandra
Senior Product Designer for AI & Data Products
Turning complex data into intuitive product experiences
Selected Work
A collection of projects showcasing my approach to solving complex UX challenges across different industries.
Talent Intelligence
Transforming workforce planning through AI-powered team generation and talent insights.
End-to-end product redesign
View Case Study
PharmaDocs
Simplifying compliant document management for HR teams in the pharmaceutical industry.
Document workflow design
View Case Study
ESG Data Hub
Improving trust and transparency in ESG data collection and validation.
MVP strategy & design
View Case Study
My Approach
A human-centered approach that combines research, creativity, and strategic thinking to create meaningful solutions.
Understanding users, business goals, and opportunities before designing solutions
- User Research
- Stakeholder Interviews
- Competitive Analysis
- Problem Definition
Structuring information, workflows, and product requirements.
- User Flows
- Information Architecture
- Requirements Mapping
- Product Strategy
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Creating intuitive experiences through iterative design and prototyping.
- Wireframes
- Interactive Prototypes
- Design Systems
- UX/UI Design
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Testing solutions and measuring outcomes to drive continuous improvement.
- Usability Testing
- A/B Testing
- Analytics Review
- Continuous Iteration